Feedtank is an interactive studio specializing in the creation of

playful interactive experiences mobile applications children's exhibits touchscreen interfaces ipad games for kids interactive floor projections custom interactive installations

Crunch Fitness

Brookfield Properties
[ multi-monitor presentations + touchscreen ]

PoptropicaÂ® Tips & Tricks
[ an iOS and Android kids app ]

Look and FindÂ® Santa
[ a children's game app ]

'S Max Mara
[ iPad / iPhone puzzle game app ]

Phone Control
[ turns your cellphone into a control pad ]

Virtual Character Interaction
[ interacting with on-screen characters ]

Live Video Puzzle
[ put yourself back together ]

Nextfest
[ an annual festival by WIRED magazine ]

Face Swap
[ an installation that swaps faces ]

See Drum
[ a real-time drum visualization ]

Enzimi
[ an installation at an art festival in Italy ]

FILE Festival
[ installations at a media festival in Brazil ]

Dance Floor Moves
[ an interactive floor projection ]

Harlem Children's Zone
[ a projected interactive floor ]

AMD at CES
[ a custom interactive floor projection ]

Crunch Fitness
[ a custom sidewalk projection ]

InterActiveCorp
[ dynamic content for a 118ft video wall ]

3D Face Tracking
[ an experiment in face tracking ]

Kyocera at CTIA Wireless
[ a custom interactive floor projection ]

Billyburg Short Film Festival
[ a massive outdoor interactive projection ]

Schenectady Museum
[ a performance with a custom instrument ]

Transpose
[ a motion based musical instrument ]

Scandic Anglais Hotel
[ an interactive floor for a hotel lobby ]

Full Body Games
[ games that make you move ]

Our interactive projection in action on the sidewalk in front of Crunch Fitness in NYC.

In the fall of 2006, FeedTank installed a customized interactive installation that was projected on the sidewalk in front of Crunch Fitness in Union Square on the corner of 4th Avenue and 12th Street. The projection was to be used as digital signage to attract attention and increase foot traffic.

We worked closely with Crunch to design a projection that incorporates their logo and a number of slogans. When someone walks through the projection, the Crunch logo breaks apart to reveal a slogan below, randomly selected from a list of five.

RELATED PROJECTS:

Kyocera at CTIA Wireless
[a custom interactive floor projection]

AMD at CES
[a custom interactive floor projection]